The ‘bake in the bag’ concept has added a new convenience dimension to the meat and poultry market.
DOLE FRIDGE PACK
This launch provides the convenience of a canned fruit container that lasts for multiple occasions.
This is an interesting example of packaging being used to highlight brand identity, in this case the familiar triangular shape of Doritos tortilla chips.
This concept indicates potential white space between ‘grab and go’ concepts on the one hand, and regular boxed cereals on the other.
Metal cans could prove a useful alternative to plastic for savoury snacks.
Non-recyclable plastics remain a major challenge in the toiletries sector. Innovations like this could help change that.