Yoghurt gets inspired by toothpaste in this tube-based offering.

‘Screw-together’ cans plot to disrupt beer multipacks.

P&G claims Olay is the first mass-market skincare brand to trial refills.

Plastic coated board eliminates the need for individual wrappers in this creative approach to the plastic waste challenge.

A novel scent ring on the neck of the bottle creates a ‘fragranced’ rather than flavoured water.

Convenient meets eco-friendly in these ‘ready to blend’, reusable smoothie cups.

Waitrose is claiming a world-first with these fibre-based, compostable ready meal containers.

Wasem wine uses a new double-layer ‘Cooleo’ bottle which is said to keep wine cooler for longer.