Product

Our Product award recognises any innovation which relates directly to the physical product: this could be a novel flavour, ingredient or technology, or an experiential benefit.

AGRARFROST

Crisps meet chips in a launch that aligns frozen potato to the ‘snackification’ trend.

BRAVE ROBOT

This dessert is made with Perfect Day’s ‘animal-free’ dairy milk, creating a new category of vegan ice cream.

GERBER

This cereal-based launch provides a more natural alternative to traditional baby teethers.

PESCANOVA

Pescanova’s new launch shows how fish and other animal proteins could carve out a niche in low-carbohydrate pasta.


REALGOOD

Chicken breast provides a novel, high-protein alternative to traditional tortillas in this US innovation.

SHILPA'S

Tea is reinvented as soluble film, reportedly addressing the issue of microplastics in convential teabags.

SMITHFIELD

Meat snacks go down the ‘all in one breakfast’ route with this combination of sausage, cheese and vegetables.

THE LAUGHING COW

Fashionable chickpeas and lentils feature in this unusual ‘half and half’ cheese spread.