Branding & Design

Our Branding & Design category recognises the products that stand out from the crowd through an innovative concept or creative visual identity.

CAFE BUSTELO

This coffee pack mimics a traditional mokka pot, helping it stand out on shelf.

THE LONDON DOUGH CO. DOUGHLICIOUS

The mochi trend is given a creative twist with this cookie dough and ice cream launch.

ICE BREAKERS SPARKLING

These novel “sparkling” mints are claimed to replicate the experience of drinking seltzer water.

OUEGG

Eggs find a new expression as a high-protein snack.

LITE

Breath mints take inspiration from beer in this novelty offering.

MAHOU DIABLA

This mango chilli beer has a strong visual identity thanks to a collaboration with rap artist Duki.

PORTUGAL BUGS

This snack is not shy about its use of insect flour for added protein content.

TRADER JOE'S

Miniaturisation comes to bagels with these cream cheese filled snacks.