GAMA INNOVATION BOX TO LAUNCH AT GICA 2025
MANCHESTER – 8th July 2025: Gama, a global provider of business information and services specializing in FMCG product innovation and international trade, is today pleased to announce the launch of Gama Innovation Box, the latest exciting new feature that will debut at the Gama Innovation Conference & Awards (GICA) on Wednesday 22nd October 2025.
Designed to support growth-oriented FMCG business to explore new distribution opportunities and secure new retail listings, the Gama Innovation Box initiative will enable brands to get their latest products directly in the hands of 10 major buyers from retailers, hotels and airlines, both in the UK and overseas. The Gama Innovation Box will also include a product profile outlining the listing opportunity, and a 2-minute video pitch.
The new Gama Innovation Box feature forms part of Meet The Buyer, a six-month programme which gives innovative brands a unique opportunity to connect directly with a diverse range of international retailers, distributors and commercial partners.
Gama Innovation Box participants will also showcase in a dedicated Meet The Buyer section of the Innovation Zone.
Interested brands are invited to submit their own product innovations for consideration to Silvia Ruiz (silvia.ruiz@gamaconsumer.com).
The additional feature comes as GICA celebrates ten years of dynamic support to the consumer goods sector, providing a unique forum for firms keen to network, meet new partners and expand their business.
Commenting on the new feature, Gama Founder & CEO Cesar Pereira said: “From day one, the mission of the Gama Innovation Conference and Awards (GICA) has been to bring together the global FMCG community, and to become a hub for new partnerships and valuable new connections. With our Gama Innovation Box feature, we are building on GICA’s reputation as an ‘accelerator’ for the industry, and opening up new touchpoints between innovative, growth-oriented suppliers and some of the biggest names in global FMCG retail”.
GICA 2024 video highlights below:
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About GICA 2025
The 10th anniversary edition of the Gama Innovation Conference & Awards (GICA), will take place on Wednesday 22nd October 2025 at The Bridgewater Hall in Manchester.
GICA 2025 is an invitation-only event and will welcome over 300 attendees from around the globe, including FMCG manufacturers, industry experts, retail buyers, hotels, airlines and investors.
Awarded in the disciplines of Product, Packaging, Positioning, Branding & Design, SME, Best of Britain, Best of Middle East, Health & Wellness, Travel, Hospitality, Sustainability and Technology, the Gama Innovation Awards go to the top new launches unearthed each month by Gama’s network of in-country researchers and analysts.
Winners are chosen through an international panel of expert judges based on a shortlist of innovative products.
About Gama
Gama is a global provider of business information and services specializing in product innovation and international trade.
Through our worldwide network of over 100 experts in more than 50 countries, we offer high-quality news, research, analysis and partnering services. We deliver actionable insights, enabling you to make more informed decisions and supporting you to unlock new business opportunities.